A multidisciplinary team with expertises in User Research and User engagement; Human Factors, HMI and Interaction design; Organizational development and training. Find out who we are!


He’s one of the pioneers who studied cognitive ergonomics and interaction design in Italy and worldwide. Currently he teaches Psychology and Perception course at the University of San Marino, Master in Industrial Design. He published more than three hundred scientific articles and authored or edited a dozen of books.

Sebastiano Bagnara


He is an Associate Professor at the University of Siena where he is coordinator of the Psychology Laboratory. He has a longstanding track of research in cognitive psychology and cognitive ergonomics. He was President of the of the Italian Ergonomics Society and he is currently Editor-in-Chief of the journal Rivista Italiana di Ergonomia.

Oronzo Parlangeli


Interaction designer and cognitive ergonomics and Human Factors specialist, experienced both in R&D and product design projects. He is also researcher and consultant in Human Computer Interaction and Interaction Design. He regularly publishes scientific articles on national and international magazines.

Alessandro Pollini

Di Massa

Interaction designer passionate about analyzing relationships and interactions among user, interfaces and usage context. Angela gained experience in designing HMI interfaces for software in industrial domain and web-based applications for special devices, desktop and mobile.

Angela Di Massa


Interaction designer and consultant with User Centered Design method skills. He gained experience about research and development of HMI.

Roberto Panici


Communication and Interaction Designer, focused on the user centered design process and visual perception research. He also worked in the field of branding, graphic design and motion graphics. He is interested in Storytelling and Illustration.

Luca Raschi


Visual and interaction designer, with skills in UX/UI design and motion graphic. Her activity is focused on the study and the design of the relations between the user and the interface. She has an interest into service design and video making.

Tania Sabatini


Visual and interaction designer, she has been working on innovative approaches in the field of museum teaching for many years. Her knowledge in the field of visual communication ranges from brand identity to illustration to HMI interfaces in the industrial field.

Benedetta Scarpelli


Analyst researcher and consultant in organizational development and business development. Expert in business planning and service design, community management, user research and user engagement. PM in citizen projects and customer involvement. Degree in Sociology, post-graduate in Digital Communication.

Alice Verioli